Shanti Devi

The Game Changer


We, at ICICI Bank, realise the infinite potential of women and want to encourage them to invest in their lives by building on their capabilities. Keeping in line with this cause, we bring you the #FundYourOwnWorth initiative.

It features enchanting visuals of exemplary women, from eminent photographer Somsubhro Sarkaar’s series, ‘My Identity, My Pride’. These women are a true example of what one can achieve by funding their self-worth.

We are sure that there are thousands of such stories of inspirational women across India, which are unheard and which deserve recognition. And hence we present to you an opportunity to share such stories, in 2 ways:

Online Submission:

Click here to submit the story of any woman in your life who has inspired you. From all the stories submitted by you and others like you, an esteemed jury of women achievers will select the top 25 women to receive the first ever Advantage Woman Awards that will be presented to them in a glittering felicitation ceremony in Mumbai. The top 3 most inspiring women will receive grants worth ₹5 lakh, ₹3 lakh and ₹2 lakh from ICICI Bank, to help fulfil their vision.

Submissions through schools and colleges:

It is important that children see women as role models as well as men. To sow the seeds of this thought, we have launched an interschool/college story-writing contest in which children write about any inspiring woman in their lives. There are attractive prizes for winners – both the schools/colleges as well as the students.

Prizes for schools/colleges:

The winning schools/colleges will be announced basis the number of entries submitted by them. Top three schools/colleges in each size category will win an endowment to set up a library or add to an existing library.

School/College Category
(basis strength of student body)
Minimum entries to qualify Prizes

Small (0-1000 students)

5

1st Prize: ₹1,00,000
2nd Prize: ₹50,000
3rd Prize: ₹30,000

Medium (1001-3000 students)

10

1st Prize: ₹1,00,000
2nd Prize: ₹50,000
3rd Prize: ₹30,000

Large (3000+ students)

20

1st Prize: ₹1,00,000
2nd Prize: ₹50,000
3rd Prize: ₹30,000

Prizes for students:

Student participants will be divided into 2 age groups – up to 14 years and 14-20 years. The top three entries in each age group will be selected by the jury and awarded prizes.

Type Category Prizes

Up to 14 years

Winner

Kindle

1st runner-up

Kindle

2nd runner-up

Kindle

14 to 20 years

Winner

Kindle

1st runner-up

Kindle

2nd runner-up

Kindle

Type Category Prizes

Up to 14 years

Winner

1st runner-up

2nd runner-up

Kindle

14 to 20 years

Winner

1st runner-up

2nd runner-up

Kindle

We believe that every woman has a fire in her, wish to keep that flame burning. So it is with great pride that we introduce the Advantage Woman Savings Account, dedicated to helping women who wish to fund their own worth. The account brings with it benefits like tie-ups with institutes that offer skill-building courses, healthcare benefits and more. Through these multiple benefits, we believe that women across the country can be empowered to achieve their goals.

Know an inspirational woman?

Fund Your Own Worth with
Advantage Woman Savings Account

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